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Kooperation: PokerStars & Greentube

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Peter Brandt 11. May 2023

Greentube and poker stars have been received by a partnership that both corporations will benefit enormously. Through the cooperation, the well-known online poker platform gives the opportunity to offer popular Greentube products such as “Book of Ra”. The subsidiary of the Austrian gaming group Novomatic, on the other hand, is likely to benefit from the global market presence of PokerStars.

The partnership gives Pokerstars the right to offer popular Greentube slots such as “Book of Ra”, “Dolphin’s Pearl” and “Lucky Lady’s Charm” on their own platform. ((©Steve Sawusch/Unsplash)

Range increase for greentube

Greentube is a recognized slot smithy in the gambling industry. The daughter of Novomatic has launched some digital slot machines over time Very popular in the player community are. Some of the applications even enjoy cult status. The absolute blockbuster titles include “Book of Ra”, “Dolphin’s Pearl” and “Lucky Lady’s Charm”.

These and other games will be made accessible to a larger audience by cooperation with PokerStars. As can be seen from the official press release from Greentube, the blockbuster titles are already introduced in the American market made. According to Davis Bolas, Commercial Director at Greentube UK, further market closings will follow in the near future.

In view of the comprehensive market presence of PokerStars Bolas was very satisfiedthat the partnership worked with the online poker provider:

“[…] The success of poker stars among players in various markets enables us to significantly increase the reach of our content in USA and then in other European countries. I believe that this is only the beginning of a long and successful partnership for both sides. ”Davis Balls, Commercial Director at GradualTUBE UK, Official press release from Greentube

Partnership is driving expansion plans

The gaming industry is on the rise worldwide. Both demand and supply are constantly increasing. This has prompted many countries to re -host their own markets and to regulate them liberal. So in the recent past in countless countries The licensed gaming offer legalized. This mainly plays operators and providers on the Internet. In Europe in particular, gambling was adapted to modern conditions and is almost regulated across the board.

Gambling in Europe. In many European countries, private gambling providers have the opportunity to offer their offer on the respective market using an official license. This is made possible by the various legal reforms in the individual countries. However, there are also some outliers who have decided to install a gambling monopoly and thus exclude private online casinos. Prominent examples are Austria and Switzerland.

Greentube also wants to benefit from the liberal development on the European gaming market. The group pursues a stringent expansion plan and constantly expand its range in the industry. The partnership with poker star marks the next step in the growth phase.

Meanwhile, the online poker platform pursues similar goals and wants its Consciousness position on the European market and remove. The provider’s repertoire has not been limited to poker for a long time. PokerStars has been expanding its igaming portfolio regularly for some time to open up new target groups and to expand the customer base.

Greentube in USA

Novomatic completely stopped its business online activities in USA some time ago and turned back to the local market. As a result, the American player community was no longer able to play the popular blockbuster titles online. Since “Book of Ra” in particular is an absolute cult slot in USA, the outcry among the players was great.

The reason for the withdrawal was the non -transparent and not clearly defined regulation of the gaming market. For a long time that was Online gambling in USA prohibited. This is what the then Gambling State Treaty (GlüStV) provided for. However, online casinos with a valid license from Europe had the opportunity to operate on the American market despite the ban. The European Union’s freedom of competition and service granted the providers of this right. However, according to a legal gray area.

Novomatic no longer wanted to expose itself to this legal confusion and turned its back on the American market. However, since there has been one since July 2021 New version of the GlüstV came into force Is that that Online gambling officially allowed And regulated the market uniformly, the Austrian gambling group announced its comeback in December 2021.

USA as a key market. USA is similar to many other gambling groups a key market for Greentube. With the “Stargames” own brand, players in USA have the opportunity to enjoy popular titles. “Book of Ra” enjoys a special status, which is also clearly clear on the landing page of the online casino.